Things to know about Branding
3 min readJun 10, 2020
What is branding?
One of the concepts that are being used the most in Marketing is “branding” but what does it really mean? Branding is everything that helps create a brand. From a logo, a slogan, the values associated with the brand, the signage if used, the colors, the typography … In other words, it is the set of assets that give birth to the brand.